Marketing for Retail

Back to Winter '27 updates

Simpler retail trigger set-up

Release note
Map only the required data fields to set up a trigger, which keeps data costs down.
VerifiedConfirmed by Salesforce or by an author who showed it working. We haven't made a Preview yet.

Prebuilt retail triggers and flow templates

Release note
Ready-made triggers and flows for welcome, milestone, re-engagement and replenishment journeys.
VerifiedConfirmed by Salesforce or by an author who showed it working. We haven't made a Preview yet.

New product in a favourite category trigger

Release note
Message shoppers when a product is added to a category they engage with most.
VerifiedConfirmed by Salesforce or by an author who showed it working. We haven't made a Preview yet.

More retail trigger options

Release note
Set inactivity rules, exclude recent buyers and target shoppers who viewed a product.
VerifiedConfirmed by Salesforce or by an author who showed it working. We haven't made a Preview yet.

Unique coupon codes

Release note
Give each recipient their own coupon code in a message.
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