Take on the 30-day SQL challenge to master SQL and improve your data analysis and marketing skills!

  • Learn SQL basics through daily challenges.
  • Develop practical skills in querying data within real marketing contexts.
  • Turn data insights into actionable tasks using SQL.
Why should you learn SQL?

Whether you are a marketer, business analyst, or developer, SQL is one of the most sought-after skills. Having knowledge of SQL allows you to work with databases that store large amounts of data. With SQL proficiency, you gain the ability to extract meaningful insights, analyze data, and make data-driven decisions.

What makes SQL30 different than other courses?

SQL30 is a 30-day SQL challenge that takes you on a step-by-step journey to learn SQL for marketing scenarios. Through daily challenges that simulate the tasks of a marketing or data analyst professional, you'll learn how to segment, analyze, and use data effectively using SQL functions. Each day, you'll learn something new, starting from basic queries and progressing to more advanced data operations. By the end, you'll have a solid understanding of how to make data-driven marketing decisions. You will learn:

  • Learn to master SQL queries that you can use in Marketing Cloud. Use queries to extract and analyze data from data extensions and data views.
  • Engage in daily challenges to build and refine your data skills, covering basic data operations such as filtering and sorting data, as well as advanced SQL functions like aggregations and joins.


Marketing Cloud Engagement




  • Improve your SQL skills by learning how to retrieve and analyze important information from databases. This knowledge will help you discover valuable insights in your data and make informed decisions.
  • Learn to run advanced SQL queries for efficient data segmentation. This will enable you to identify patterns, trends, and important segments, allowing you to target the right audience and personalize strategies to meet specific needs.
  • Utilize data analysis to enhance marketing strategies. By understanding customer behavior and preferences, you can tailor your approach for maximum impact and efficiency.
  • Earn a certificate that validates your SQL skills, demonstrating your commitment and expertise. This recognition can enhance your professional profile and create more job opportunities in the field.

The SQL30 challenge offers a unique opportunity to enhance your SQL skills by working with datasets and queries. Unlike other challenges, this program focuses solely on mastering SQL queries, without the need to create landing pages or emails.

To excel in SQL30, participants are encouraged to practice each challenge and even create their own scenarios. The more time you dedicate to studying, the better you will grasp SQL concepts. It is recommended to allocate one hour for each challenge to fully immerse yourself in the learning experience.

There are several great websites available for practicing SQL. Websites like Mode, SQLPad, or W3Schools have built-in SQL editors that allow you to write and test your SQL queries.

For the SQL30 challenges, you will need to work with a sample dataset provided with each challenge. Therefore, when selecting an SQL editor, it is important to ensure that the platform allows you to upload your dataset.

For Salesforce Marketing Cloud Users: Query Studio by Salesforce Labs is a great add-on for Marketing Cloud. It allows you to write and run queries against data extensions in your business unit. You can also upload datasets from each challenge as data extensions and complete your challenges without logging into another platform. Another option is to use Query Activities, but this requires waiting for the Query Activity result and pre-creating data extensions to save your query result.

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