Content Management
Back to Winter '27 updates Showing
Bulk delete content and folders
Release noteDelete many folders and content items at once, including published content.
Live
Impression region tracking
Release noteMark parts of a piece of content and see how each part performs.
Note: Results per region are recorded in Data 360 email engagement data.
Live
Scripting in SMS, WhatsApp, RCS and app messages
Release noteUse AMPscript and Handlebars in SMS, WhatsApp, RCS, in-app and push messages.
Live
Reusable personalization across channels
Release noteBuild data sources, expressions and dynamic blocks once and reuse them in every messaging channel.
UnverifiedIn the release notes, but not confirmed as switched on yet. We'll update it once it is.
Brand Center brand kit
Release noteKeep your brand voice, tone and visual style in one kit that people and agents both use.
Live
Reusable agentic content blocks
Release noteCreate a content block once and add it to agentic content for email, SMS, MMS and RCS.
VerifiedConfirmed by Salesforce or by an author who showed it working. We haven't made a Preview yet.
Dependent form fields
Release noteShow a form field only when an earlier answer makes it relevant.
Live
Engagement images in Content Builder
Release noteInsert Marketing Cloud Engagement images in Content Builder without downloading them first.
VerifiedConfirmed by Salesforce or by an author who showed it working. We haven't made a Preview yet.